MACROFIN JOINS COOPER PARRY’S NEXT-GEN PROFESSIONAL SERVICES GROUP TO FORGE AN ACCOUNTING-LED ERP & DIGITAL TRANSFORMATION POWERHOUSE
MacroFin, the UK’s leading NetSuite Alliance Partner, has been acquired by Cooper Parry (CP), the ‘rebels of accountancy’.
The deal is CP’s 11th in the last two years, and sees the firm take another positive step towards achieving its ambitious group turnover target of £185 million this financial year.
Excitingly, MacroFin marks the second acquisition for CP in the digital and tech space this year, following the recent acquisition of the leading Salesforce consultancy, Cloud Orca. Both acquisitions seriously strengthen CP’s commitment to being the UK’s next-gen professional services group – covering accountancy, wealth management, tech and law.
For MacroFin’s clients and team, the acquisition represents a pivotal moment for the company which will supercharge its ability to deliver exceptional finance-led digital transformation projects by incorporating a wider talent pool, complementary services and funding, to accelerate team and solution development.
MacroFin’s 30+ strong team, currently located between London, Manchester and the Philippines, will all migrate as part of the acquisition and join up with new colleagues in CP’s superhubs in London, the Midlands, Manchester and the Thames Valley.
The acquisition takes CP’s headcount to 1450, including 128 partners and provides a massive opportunity for the entire team to be at the forefront of driving successful digital transformations for some of the world’s fastest growing and most disruptive companies.
MacroFin Co-Founder & CEO, Ross Latta, commented:
“The reason that Steve and I launched MacroFin was that, as two chartered accountants with 10+ years client-side experience, we believed that finance and ERP implementations could, and should, be more successful if they were predominantly finance-led. Truly, we have built a business which is NetSuite for accountants, by accountants.
So, it’s no surprise that the business fit with Cooper Parry is a natural one.
Not only are they accountants, but they’re also one of the most dynamic, fastest-growing, team-focused accountants around who share our ambition and dedication to growing both our, and our clients’ businesses. Steve and I are incredibly proud of, and grateful to, the team we have built and this move brings a completely new level of opportunity for our team to grow and reach the potential we know it has. We cannot wait see how far we can all go together.”
Cooper Parry CEO, Ade Cheatham, continued:
“This MacroFin deal is another massive statement for CP – both for our offering in the digital/tech space, but also for our sustainable next-gen group ambitions. The momentum across the UK grows and grows, right on the back of our two transformational deals last month in Manchester and Thames Valley – as well as some brilliant strategic hires. Ross and his team have created a cracking business and it’s another key piece in our tech expansion.”